This is sort of one of those live bloggy type things so please don’t expect perfection in content format. I often leave out caps and such for expediency’s sake but try not to use texting abbreviations.
I registered for the Virtual Edge conference for today and tomorrow quite some time ago. I could have prepped a lot and made sure all my settings were correct for various avenues of virtual attendance, but I didn’t because most new virtual meeting users don’t do that. I am most interested in hearing several of the speakers but the user experience is almost as important for me. Third would be booths and such. I will try to get into the lounge area eventually, but for now, I have found Stream57.
From my perspective the companies are beginning to get their acts together. Things, even things that don’t work for me with no prep using my Mac and Foxfire are much smoother this year.
now for the quick notes from the keynote by
Professor Byron Reeves
for 10 or 20 years some folks have been doing this sort of
new industry with reservoir of scholarly and academic interest
psychology of representing yourself
building selling doing
convenient
green
future of distributed work
what attributes of meeting events interaction etc will make it successful
i’m(Reeves) thinking beyond meetings and events
im thinking about engaging people – fun
that drives our business
bigger opportunities we can go after
Bob is worker at a company – bob is looking for purpose and engagement
larger than himself know that there is something bigger, job is repetitive and dull and has to collaborate for bosses he has never met and he has to come up with new ideas in an old/egacy environment and there is overload
bob’s alter ego
gets engagement
knows role
has narrative
has collaboration
knows rewards
transparency per achievement
fair
meritocracy
no secrets on the gold course
you could have a meeting in world of war craft
self-representation of self is heavy investment
brain responds very similarly in physical stuff and virtual engagement
can do a moment by moment environment
games are not dashboards for execs
dashboards for everyone can see
Reeves has a book
Total Engagement
gamers have already figured out many solutions
students at stanford
farmville
is relevant to your business
social viral metrics
IBM CIO — everyone in company needs an avatar
not boys with zits in a basement
well adjusted
mid 30s
these gamers spend more time in compelling environments
gamer generation
difference expectations per technology
uses learning from games to enhance work
play is not the opposite of work
simple mediapsych powerful simple media
fmri dots game two dots two cases (computer or human)
then dots have faces (computer or person)
physio responses (heart beats faster with persons there)
applications
puzzle pirates
find a captain get ship solve puzzles and compete
call center representative
look for folks she likes
know where they can level up
looks at team does too
star wars galaxies
doctor in real world
gamer using real images
(diagnosing testicular cancer)
cia defense contractor
not good or bad
has risk can be dangerous
control production
encourage all of us to have parallel tracks
fun
never a good idea to bet against (gov) fun
questions
no game in sl
no narrative
make up your own role
wow vs. sl
hip business
more like movies than an operating system
(committing to a narrative)
seriosity
leaderboards
narratives
metrics for success aligned with fun
ethics/danger/
psych
emotional
repetivite stress
apps need to be collaborative and competitive
top 10 games are all multiplayer
meritocracy can upset managers
tending towards more horizontal
